LEONARD. The tyre makes its revolution.

THE circular revolution !

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To completely rethink the way we produce, sell and use tyres.

To convert a linear activity that did not close the loop to the circular economy.

To recycle the millions of used tyres and avoid emitting millions of tons of CO².

To reinvest in France an industrial know-how long discredited: the reconditioned tyre.

To offer everyone, professionalsand individuals, a reliable and durable alternative.

So yes, Leonard is revolutionizing the tyre, to make it always possible to circulate freely.

To go to school, to work on vacation, wherever you want! For a long time.

For today and for tomorrow.

WHAT IS THE LEONARD TYRE ?

The Leonard tyre is :

  • a large-scale remanufactured tyre for the general public (passenger vehicles and utility vehicles)
  • a unique reconditioned tyre on the market for its quality and performance
  • a tyre with a low carbon footprint.

By buying Leonard tyres, you are buying products that have been produced locally with reused materials and you are helping to sustain a region and its industry.

The 4 pillars of the LEONARD tyre

1. Reuse of material

100% recovery of the material from selected used tyres.

Saves 63% of CO2 during manufacturing (*vs. a new tyre. Cabinet Espère 2022)

2. Made in France

+ local jobs

- Transportation

3. Quality and Security

Thanks to a premium industrial tool.

Un contrôle qualité en 4 étapes

Performance comparable à celle d’un pneu neuf (test d’essai comparatif UTAC 2023)

4. 4 year warranty

4 ans de garantie commerciale

100% serenity 

Reused material

Lenard tyres come from the reuse of material from used tyres.

100% of the material from the selected carcasses is recycled in the following way:

  • used to manufacture Leonard tyres,
  • the gum scraps are collected and recycled in the form of powder by a specialized service provider.

The reconditioned tyre converts waste into a resource, thus forming part of a circular economy model.

A French Tyre Made in Béthune

Black Star has decided to deploy, in Béthune, an integrated ecosystem serving the second life of tyres, on the industrial site of the former manufacturer Bridgestone.

Thus, he benefits from a valuable business opportunity, relying on the enthusiasm of men and women who know the business, the site, and the tool. It is therefore a perfectly balanced relationship that has been established, allowing Black Star to capitalize on real skills while securing jobs that are difficult to relocate (because they are close to the raw material).

Leonard is a tyre serving a cause that contributes to:

  • The reindustrialization of an industrial site in Hauts-de-France

  • The revitalization of the employment area: generating sustainable local employment that cannot be relocated

  • Short circuit supply and sales.

Performance comparable to that of the new tyre

Subject to specific European regulations, but very similar to a new tyre, quality and safety remain the glue in the design of the Leonard tyre. Their manufacture complies with UNECE Regulation No. 108 establishing uniform requirements for the approval of the manufacture of retreaded tires for motor vehicles and UNECE Regulation No. 109 establishing uniform requirements for the approval of the manufacture of tires retreaded for utility vehicles and their trailers.

In Béthune, we have inherited know-how and premium industrial tools (equivalent to that of a new major brand tyre).

The rubber compounds are exclusive and developed in conjunction with rubber professionals. Their extrusion respects precise dimensions in order to guarantee perfect regularity of the circumference of the finished product. A bonding sheet made of natural rubber makes it possible to obtain a resistance to tearing of the new material that is 30 to 80% higher than with the orbitread process, as demonstrated by internal comparative tests and those carried out at the LRCCP.

Before being marketed, 100% of finished products must undergo a 4-step quality control (visual control, unbalance, uniformity and shearography control).

Leonard tyres are subject to load/speed endurance tests approved by the UTAC organization. The endurance tests required are strictly identical to those carried out on new tyres.

Below is the result of measurements of Leonard tyres in comparison with premium brand and budget brand tires (European production) made by UTAC (2023) on the Mortefontaine track.

Obstacle avoidance Test
(VDA)

LEONARD68,0 Km/h101,50%
PREMIUM67,0 Km/h100,00%
BUDGET (EU)67,0 Km/h100,00%
>100% means best performance

Wet braking
(80Km/h → 0Km/h)

PREMIUM32,55 m100,00%
LEONARD32,66 m99,60%
BUDGET (EU)33,79 m96,90%

Dry braking
(100Km/h → 0Km/h)

PREMIUM40,67 m100,00%
BUDGET (EU)41,90 m97,10%
LEONARD43,16 m93,80%

Quality guaranteed for 4 years

Nous sommes tellement convaincus de la qualité de nos pneus que nous les garantissons 4 ans pour une sérénité totale. La garantie couvre tout défaut de fabrication et de matériaux de nos pneus (voir les détails des conditions de cette garantie sur : www.black-star.fr /mentions-legales).

A complete range

The Leonard tyre is a quality reconditioned tyre for passenger and utility vehicles.

It is made with reused materials (used tyre carcasses). It provides improved grip, increased durability and optimal safety. It guarantees a low level of reduced rolling resistance which ensures lower fuel consumption and reduced CO2 emissions.

The Leonard tyre is available in 4 different profiles: 4 Seasons for passenger cars and SUVs, 4 seasons for utility vehicles and two summer profiles (Summer 01 and 02) for passenger cars. 

Les 4 profils été sont conçus pour une conduite dynamique et sûre avec une excellente maniabilité et une adhérence maximale. Le pneu 4 saisons offre une combinaison parfaite de performances sur routes sèches et humides ainsi que sur neige et verglas. Il est également doté d’une excellente résistance à l’aquaplaning. Les pneumatiques reconditionnés LEONARD 4 saisons (tourisme et utilitaires) relèvent de l’appellation « 3PMSF » (3 Peak Mountain Snow Flake) en conformité avec la loi Montagne du 1er novembre au 31 mars, dans certaines zones montagneuses. 

The Leonard tyre is available in a wide range of sizes and pressures.

Summer profile for passenger cars

4 Seasons for passenger cars and SUVs

4 seasons for utility vehicles