Founded in 1979 near Lyon, Black Star is the last company in France to retread tyres for light vehicles, a technique that major manufacturers no longer use except for trucks. Until now confined to atypical dimensions, Black Star is changing scale by unveiling at the low-carbon mobility fair Drive to\nZero (from April 5 to 7) its Leonard tyres, compatible with 70% of sedans and SUVs in circulation.<\/p>\n
\u201cWe wanted an unusual name for a tyre that is no less ordinary,\u201d defends Laurent Cabassu, managing director of Black Star.<\/p>\n
Apr\u00e8s une mise \u00e0 l’\u00e9preuve impitoyable, les carcasses retenues (85% de taux de rejet) re\u00e7oivent une bande de roulement et des flancs neufs. La prouesse est rendue possible par la reprise en 2021 du site Bridgestone, \u00e0 B\u00e9thune (Pas-de-Calais), financ\u00e9e par subvention et l’entr\u00e9e au capital de Mobivia (Norauto, Midas…). L’objectif d’ici quatre ans est de reconditionner 1 million de<\/p>\n
The objective within four years is to refurbish 1 million tyres per year, in a French market of 40 million new tyres. \nSold 20% more expensive than an Asian tyre but 30% less expensive than a premium whose carcass it uses, Leonard promises services equivalent to those of a mid-range.<\/p>\n
\"Choosing our locally reconditioned tytes means contributing to the circular economy as much as safeguarding jobs that cannot be relocated\", boasts Laurent Cabassu.<\/p>","protected":false},"excerpt":{"rendered":"
Fond\u00e9e en 1979 dans le Lyonnais, Black Star est la derni\u00e8re entreprise en France \u00e0 proc\u00e9der au rechapage des pneus pour v\u00e9hicules l\u00e9gers, une technique que les grands manufacturiers n’emploient plus que pour le poids lourd. Jusque-l\u00e0 cantonn\u00e9 aux dimensions atypiques, Black Star change d’\u00e9chelle en d\u00e9voilant \u00e0 l’occasion du salon de la mobilit\u00e9 d\u00e9carbon\u00e9e […]<\/p>\n","protected":false},"author":14,"featured_media":15228,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-15227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"_links":{"self":[{"href":"https:\/\/black-star.fr\/en\/wp-json\/wp\/v2\/posts\/15227","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/black-star.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/black-star.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/black-star.fr\/en\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/black-star.fr\/en\/wp-json\/wp\/v2\/comments?post=15227"}],"version-history":[{"count":1,"href":"https:\/\/black-star.fr\/en\/wp-json\/wp\/v2\/posts\/15227\/revisions"}],"predecessor-version":[{"id":28568,"href":"https:\/\/black-star.fr\/en\/wp-json\/wp\/v2\/posts\/15227\/revisions\/28568"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/black-star.fr\/en\/wp-json\/wp\/v2\/media\/15228"}],"wp:attachment":[{"href":"https:\/\/black-star.fr\/en\/wp-json\/wp\/v2\/media?parent=15227"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/black-star.fr\/en\/wp-json\/wp\/v2\/categories?post=15227"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/black-star.fr\/en\/wp-json\/wp\/v2\/tags?post=15227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}